More than 10 million people visited the Louvre in Paris last year, making it the most visited museum in the world. The most visited in the U.S is the Metropolitan Museum of Art in New York. But when it comes to local museums, attendance is declining. So local museums are […]
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3 Ways to Make a Visit to the Museum Fun for Kids
For adults, a museum is a place to ponder over various exhibitions and enjoy the subtle enrichment that works of art provide. Children, on the other hand, do not possess a lot of patience, and looking at stuff can only capture their attention for so long. There is more to […]
Read More10 Simple Rules of Museum Marketing
Discover quick tips to improve your marketing strategy. #10 — Stop buying new print ads Local newspaper ads are often limited to whoever reads it on a specific day. Take the same ad costs and you can purchase a digital ad that targets diverse audiences from local mothers to out-of-state […]
Read MoreSocial Media Trends for Museums: Creative Tips for Museum Marketing
They hoard history, artifacts, and creative endeavors like nowhere else in the world and continue to top traveling to-do lists. Despite this, fewer people than ever are walking through the doors of museums and cranking back the hands of time to explore the past.
Read MorePokémon GO community faces problems with art museum
But there’s one place that won’t allow it anymore. The Jule Collins Smith Museum of Fine Art — a venue considered by players to be perfect for gathering together to Pokémon hunt — is saying players are interfering with the museums’ ability to showcase art to visitors. Originally released in […]
Read MoreHigh Museum offers dating app to help you ‘hook up’ with your favorite art
The High Museum wants you to swipe left on getting lost and swipe right to a personalized, curated tour of its galleries. The Midtown museum has launched an app, Heartmatch, that lets visitors match with artwork currently on display in a Tinder-like fashion. After matching with enough art to fill your […]
Read MoreMuseums and data: A powerful combination
With more and more museums using data to inform their decision-making processes, visitors are reaping the benefits by enjoying a better user experience. The relationship between museums and data isn’t the first thing that jumps to mind when entering the halls that tell the story of our world’s history and […]
Read MoreDigital museum in Tokyo offers model for attracting global audience, says Chief Cabinet Secretary Yoshihide Suga
“I believe beautiful images from the museum’s exhibits enable visitors to share passions beyond language,” he told reporters, adding that it is a strong model for developing new ways to attract more overseas visitors. Offering something that they can enjoy taking part in and understand is important for elevating Japan’s […]
Read MoreMasterworks In A Selfie World, A Study of Florida Museums
Florida’s museums return to serious places of reflection and inspiration by ditching crowd-pleasing blockbuster shows for critically acclaimed art
Read MoreThe Augmented Reality App That Lets You Experience the Moon Landing
Tied to a new series from the Smithsonian Channel, the app is the closest you can get to being on the moon without time-traveling to 1969.
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