Are you ready for the museum of 2030?

The impact of globalization, urbanization and digitalization on our lives is discussed almost every day in the media, but I would also add three other fundamental mega-trends that are influencing the development of museums: the revolution of working world due to new organizational structures and working practices, inspired by the agility and flexibility of start-ups; the affluent society, its […]

Read More

As Museums Fall in Love With ‘Experiences,’ Their Core Missions Face Redefinition

Experience has become a buzzword in marketing—and now it’s museums’ favorite noun, too. Remember around 10 years ago, when “curate” became the mot du jour, descending from the ivory tower of museums and white-cube galleries to describe everything from coffee carts to sneaker stores to nightclubs? Now there’s a new buzzword in […]

Read More