How the Cooper Hewitt used a much-maligned technology to draw in younger visitors. This article is part of Update or Die, a series from Future Tense about how businesses and other organizations keep up with technological change—and the cost of falling behind.
Read MoreArticles by: Patricia Alberto
As Museum Attendance Declines, One Institute Argues Audience Engagement Is on the Rise
This article describes a finding from a recent report published by the National Center for Arts Research showing that while overall physical attendance to art museums might be declining, their total points of engagement are actually increasing when virtual visitors are taken into account.
Read MoreSee How This Museum Uses Augmented Reality To See Inside A Mummy
Lumin is the evolution of the museum audio headset. Instead of putting on an audio headset that recites information about the artwork as you approach, Lumin lets visitors see the unseen, imagine the art in its original environment and understand how objects were used during that time period. It encourages visitors […]
Read MoreMUSEUMS USE NEW TECHNOLOGIES TO PERSONALIZE VISITOR’S EXPERIENCE
MUSEUMS ARE USING NEW TECHNOLOGIES TO CUSTOMIZE VISITOR’S EXPERIENCE. INNOVATIVE MANAGEMENT STRATEGIES ENHANCE AND DIVERSIFY THE CULTURAL TOURSIM OFFER WHILE PROMOTING EDUCATION, ENTERTAINMENT AND ACCESS TO THE ART WORLD. Traditionally museums have placed their management priorities on the inside, meaning, the conservation of their artistic legacy. The outside world, that […]
Read MoreHOW TO ATTRACT A CHINESE MILLENNIAL ADDICTED TO SMARTPHONE IN A MUSEUM ?
Since Chinese’s Millennial purchasing power has increased along with China’s growth, they are now able to spend money on their leisure. That’s why more and more families are interested in art, culture, and history now that they can afford it. Most of the visitors come from the middle class, a […]
Read MoreMuseum Told White House: No Van Gogh, but Here’s a Gold Toilet!
Officials at the Solomon R. Guggenheim Museum were tight-lipped on Thursday night about an unusual email exchange in which its chief curator is said to have rebuffed a White House request for a Vincent van Gogh painting and offered a gold toilet instead. The exchange between the curator, Nancy Spector, […]
Read MoreHow to use the new Google app that matches your face with famous paintings?
A new app from Google attempts to accurately match your face to one in a famous painting, and it’s getting a lot of attention. The Google Arts & Culture app went viral over the weekend as people discovered the funny results it can provide. Some are accurate while others aren’t […]
Read MoreAUGMENTED REALITY IS TRANSFORMING MUSEUMS
NEW YORK’S MUSEUM of Modern Art is under siege. Well, a virtual siege, at least. A group of renegade artists has co-opted the brightly-lit Jackson Pollock gallery on the museum’s fifth floor, turning it into their personal augmented reality playground.
Read MorePizza, eggs and ice cream: have alternative museums gone too far?
As New York prepares to welcome the Museum of Pizza, it will join similar pop-ups aimed more at inspiring Instagram selfies than spreading knowledge.
Read MoreHow Corporations Harness — and Hijack — the Idea of the Museum
The trendy adoption of the word “museum” has the potential to undermine the trust placed in cultural institutions, perhaps altering our relationship to culture, art, and commerce in the process.
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