Expand your horizons with interactive iPhone and Android apps from the Louvre, the Prado, the Met, and other great museums.

Contributing up to as much as a quarter of museum revenue, gift shops can be crucial to a museum’s bottom line, but their contributions aren’t only economic. These unique retail spaces help educate visitors, build the museum’s brand, and work to highlight — and sometimes even influence — the aspects […]

Virtual reality has been going through yet another cyclical revival driven largely by improvements in hardware resulting in a new surge of public interest. But how can museums use virtual reality? Where are the truly exciting opportunities for museums? And how do we get beyond just having to manage visitor […]

Get inspired by Pokémon Go and send visitors on a scavenger hunt through your museum. You can have them find and photograph either actual exhibit pieces or virtual creations only seen inside the app. Either way, create a themed list to prompt visitors to explore the far corners of your […]

One of the benefits of living in a highly technological world is the unprecedented access to resources and information. Traveling around the globe and visiting the most famous landmarks is now possible without even leaving your own home. Provided that you are an art lover, why not take a virtual tour of the world’s best museums? Your favorite piece of art […]

The Vietnam Veterans Memorial will get stronger online presence instead of a new physical building.

The Smithsonian venture into artificial intelligence to engage visitors is just one example in a rapidly moving trend mixing art and technology. Artificial intelligence is increasingly being used today by museums of all sizes worldwide, which employ it to develop everything from robots, chatbots and websites, to tools that help […]

Small art museums have been struggling in the recent years with attracting visitors and generating income. This blog provides you, as representative of an art museum, numerous applicable recommendations and some interesting and recent examples that can help you to attract more visitors.

Museums must find new ways to engage and excite visitors. The growing slew of digital entertainment options wrestling for our attention may be part of the problem for museums, but for many institutions, digital technology also offers a potential solution. Charged with the crucial task of preserving our past, museums […]

The Museum, in partnership with Dell EMC and in association with Intel and Microsoft, today launches Dippy’s Naturenauts, to encourage children to venture outdoors and interact with the natural world. Designed with the concerns of parents in mind, the new technology means data usage will be limited, the app will work […]