Museums today face a challenge in keeping a steady stream of visitors coming in. As technologies become embedded in everyday life, seeing a static sculpture, a fossil, or the ruins of a centennial building, do not seem interesting enough anymore — especially to younger audiences who have grown up in […]
Read MoreArticles by: Patricia Alberto
Audience Engagement Outside Of The Museum: Camera Function In Google Arts & Culture App
When considering how technology can improve and increase audience engagement with art, many immediately think of ways technology can be applied in house to create a more participatory experience. Yet, audience engagement can continue even when the audience is not in the museum. How can an arts organization engage with […]
Read MoreWhat the museum sector is offering in 2020
From spiders to architecture, from Ancient Roman treasures to Brisbane’s music scene, museums offer a rich and diverse world of learning in 2020.
Read MoreThe Fight to Decolonize the Museum
Textbooks can be revised, but historic sites, monuments, and collections that memorialize ugly pasts aren’t so easily changed. Lessons from the struggle to update the Royal Museum for Central Africa, outside Brussels.
Read MoreMadame Tussauds Removes Harry, Meghan From Royal Display
There’s now a conspicuously empty space in the royal family display at London’s iconic wax museum, Madame Tussauds. The museum removed the wax figures of Prince Harry and his wife, Meghan Markle, from its “Royal Family” set, where they used to stand across from Prince William and his wife, Kate […]
Read MoreMuseopreneur: How museums are leaping into new business models with entrepreneurial spirit
mu·se·o·pre·neur | myüzē-äp(r)ə-ˈnər Noun: one who embraces or assumes characteristics of an entrepreneur to advance their museum’s business model and general operations. The people behind today’s greatest technology companies have redefined and reinvigorated the term “entrepreneur,” inspiring an entrepreneurial movement that has expanded beyond the confines of the business sector. No […]
Read MoreWhat’s in store in the art world come 2020?
AS this is the year of destiny for Vision 2020, let’s see what the visual arts have in store for us. It seems remarkable that this bold programme for the future was announced 30 years ago. There wasn’t much about art in the original vision, but it did lay the […]
Read MoreHow to make museums more accessible for disabled people? Ask them
Museums can be hostile places for disabled visitors, with buildings that are hard to navigate by wheelchair and exhibits presented with few concessions to those with sensory or cognitive impairments. But a handful of European institutions have conducted access studies that promise to transform this dispiriting experience, drawing on expert […]
Read MoreAre you ready for the museum of 2030?
The impact of globalization, urbanization and digitalization on our lives is discussed almost every day in the media, but I would also add three other fundamental mega-trends that are influencing the development of museums: the revolution of working world due to new organizational structures and working practices, inspired by the agility and flexibility of start-ups; the affluent society, its […]
Read More4 Musts for Museums’ Digital Marketing
To thrive in the digital age, museums will have to think of themselves as media companies that serve an audience in various ways.
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