Articles by: Patricia Alberto

Bridging Museum Mission to Visitors’ Experience: Activity, Meanings, Interactions, Technology

In recent years, the contribution of various disciplines and professionals (i.e., from marketing, computer science, psychology, and pedagogy) to museum management has encouraged the development of a new conception of museology. Specifically, psychology has affected the overall conception of museum and the visitors toward a more holistic vision of the […]

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The benefits of art for kids

There is an in-depth art experience at the University of Maine’s Art Museum in Bangor just for kids. The week-long art camp focuses on teaching young kids to appreciate and understand art. Campers are creating art in response to what they see in the museum galleries. Kids here get a […]

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Paris museum unveils Instagram artist-in-residence

The Musée d’Orsay in Paris has hired its first “Instagram artist-in-residence” to imagine how artists from the past such as Monet, Renoir and Van Gogh would have used social media today. In a statement, the museum said that the purpose of the Instagram artist-in-residence project is to highlight the artists in the museum’s collection by imagining them as […]

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How to Optimize Museum Visitor Experience and Operational Management with Video Content Analysis

Many museums have deployed video surveillance systems for security purposes because it helps them monitor various areas of a museum property: Whether protecting a priceless work of art, an exhibit hall, a storage area, or a parking garage, video surveillance captures footage that can be vital for investigating incidents, and […]

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Sustainable Investing: A Practical Guide for Museums

Many museum investment committees push back against sustainable investing, citing their fiduciary responsibility to not compromise the endowment’s performance. This concern may stem from the early history of sustainable investing: divestment from certain industries entirely, while politically symbolic, reduces an organization’s investable universe and creates “tracking error” – deviation from […]

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How to make your museum future-proof?

Social and technological (r)evolutions are challenging the role of museums in our society. It’s safe to say that lots of young people would prefer an afternoon of Netflix binge-watching or playing video games, over visiting the boring ‘white cube’ museum. That’s why museums are re-inventing the institution by understanding the […]

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